Last updated: October 18, 2026
This Publisher Agreement ("Agreement") governs your use of the Chosen ad network (https://chosen.ad) as an independent publisher. The Chosen ad network is operated by Banche Labs, Inc. References in this Agreement to "Banche Labs," "we," "us," or "our" refer to Banche Labs in its capacity as operator of the Chosen ad network.
By registering as a Publisher with Chosen, you agree to be bound by this Agreement and the Curator Terms, which are incorporated by reference.
Eligibility
You must hold a Banche Labs account to use Chosen as a publisher.
You must be at least 18 years of age to use Chosen as a publisher. A Publisher is also a Curator, so the higher age applies. You may hold multiple publisher accounts, but we monitor for gaming and abuse and reserve full discretion to act on detected manipulation — including suspension, termination, and balance forfeiture. There is no business-only requirement; personal sites and hobbyist publishers are welcome.
1. Account Information
You must provide true, accurate, current, and complete account information and keep it current. Inaccurate or outdated information is grounds for suspension or termination. Self-descriptions (such as content category, audience description, and traffic estimates) are supplementary context, not the basis of trust — we evaluate your actual property.
2. Publisher Role
A Publisher is a self-curating host who runs Chosen ads on their own property. As a Publisher, you are both the property operator and the Curator for your scope. You have a direct account with Chosen and are not managed by a Platform.
3. Registration
You register directly with Chosen using your own credentials. You manage one or more scopes (websites, newsletters, apps, or other surfaces where ads appear).
You must provide and maintain access to each live property where ads appear. We may crawl, index, and analyze your live property at any time for automated characterization (content scoring, quality audits, traffic analysis). We may verify your claims against your actual property and may restrict or terminate access if the property is inaccessible or materially misrepresented.
4. Integration
You integrate Chosen using the SDK, embed script, or an ecosystem package (such as a WordPress plugin).
You are responsible for correctly implementing the integration and ensuring ads display properly on your property.
5. Curator Obligations
As a Publisher, you are also a Curator. The Curator Terms govern your selection behavior, ad display obligations, engagement integrity, and data collection consent. Those terms are incorporated into this Agreement by reference.
6. Compensation and Revenue Sharing
You earn compensation for hosting ads on your property. Compensation is determined per selection and displayed in your selection set. By selecting an ad, you accept its associated compensation.
Compensation is paid in Chosen credits. You may:
- Spend credits on advertising your own content through the network
- Cash out credits when your balance exceeds the minimum payout threshold
Payout schedule, minimum thresholds, and methods are described in your publisher dashboard and referenced by this Agreement. We will notify you at least one month before material changes to the payout schedule take effect.
The cash value of credits is determined by the platform and may be $0.00 — particularly at launch when the service is free and no one has paid in. No cash-out entitlement exists until we set a non-zero value. Credits cannot be sold, traded, or transferred to other participants.
We reserve the right to withhold payment pending investigation of suspected fraud or invalid activity, retroactively adjust credit balances for invalid activity (including fake clicks, bot traffic, and artificial engagement), and debit accounts for activity subsequently determined to be invalid.
7. Your Obligations
In addition to the Curator Terms, you agree to:
- Maintain your integration. Keep the Chosen SDK or integration code current. Do not serve cached or stale ad creatives beyond the current cycle.
- Not misrepresent your property. Accurately describe your scope's content, audience, and traffic when registering. Do not inflate traffic or engagement metrics.
- Label ads as advertising. Ads must be clearly identifiable as advertising to your audience, consistent with applicable law.
- Comply with content standards. Your property must comply with Chosen's Acceptable Use Policy.
- No child-directed properties. You may not integrate Chosen on properties directed at children under 13.
Your membership in a group may impose additional content and association standards beyond the Acceptable Use Policy. These standards are determined by the platform as part of group management.
8. License
You grant Banche Labs a worldwide, royalty-free, sublicensable license to: display your name, property URL, and property characteristics in group membership lists, directories, reporting visible to other participants, and network marketing materials; and to access, crawl, index, and analyze your live property for automated characterization (content scoring, quality audits, traffic analysis).
We may list you in marketing materials, customer lists, or case studies. You may opt out of marketing use by contacting us.
9. Feedback
All feedback, suggestions, evaluations, reviews, and freeform explanations you provide through the platform are assigned to Banche Labs. This includes boundary curation feedback, peer assessments, and any other input to the platform.
10. Data Collection
Chosen collects data about your property's ad performance, including impression counts, click-through rates, and audience engagement patterns. This data is used to operate the network, improve matching, and provide reporting to you and to advertisers (in aggregate). For full details, see the Chosen Privacy Policy.
You are responsible for disclosing Chosen's data collection to your audience in your own privacy policy, and for complying with applicable consent requirements (GDPR, CCPA, ePrivacy) for visitors to your property.
The relationship between Chosen and you regarding personal data collected through the SDK is governed by the Data Processing Agreement, which is incorporated into this Agreement by reference.
11. Indemnification
You agree to indemnify, defend, and hold harmless Banche Labs from claims arising out of: (a) your property's content; (b) your integration of the SDK; (c) your violation of this Agreement; or (d) your failure to comply with applicable advertising disclosure or data protection law.
12. Warranty Disclaimer
THE CHOSEN AD NETWORK IS PROVIDED "AS IS" AND "AS AVAILABLE." BANCHE LABS MAKES NO WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT GUARANTEE AD AVAILABILITY, REVENUE LEVELS, UPTIME, AD OR ADVERTISER QUALITY, OR THE ACCURACY OF REPORTING DATA.
13. Limitation of Liability
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, BANCHE LABS SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES ARISING OUT OF OR RELATED TO THIS AGREEMENT.
IN NO EVENT SHALL BANCHE LABS' TOTAL AGGREGATE LIABILITY EXCEED THE AMOUNTS YOU HAVE PAID TO OR RECEIVED FROM BANCHE LABS IN THE SIX (6) MONTHS PRECEDING THE CLAIM, OR ONE HUNDRED US DOLLARS ($100), WHICHEVER IS GREATER.
14. Termination
Either party may terminate this Agreement at any time. You may terminate by removing the Chosen integration from your property and closing your publisher account. We may terminate or suspend your publisher access at any time, for any reason, with or without notice.
Termination without cause: Pending compensation will be paid out according to the standard payout schedule, provided your balance meets the minimum threshold.
Termination for cause (fraud, AUP violation, breach): All credit balances are forfeited. No payout of pending compensation and no refund of purchased credits.
15. Changes
We may modify this Agreement from time to time. We will notify you at least one month before material changes take effect. Continued use of the network after the notice period constitutes acceptance of the modified terms. Non-material changes (typo fixes, clarifications that do not alter rights or obligations) may take effect immediately.
16. Dispute Resolution
This Agreement is governed by the laws of the State of Delaware, without regard to its conflict of law provisions.
Any dispute arising out of or relating to this Agreement shall be resolved by binding arbitration administered by the American Arbitration Association ("AAA") under its Commercial Arbitration Rules. Arbitration shall be conducted in New Castle County, Delaware. The arbitrator's award shall be final and binding and may be entered as a judgment in any court of competent jurisdiction.
Class action waiver. All disputes must be brought in an individual capacity, not as a plaintiff or class member in any purported class, consolidated, or representative proceeding.
Jury trial waiver. Both parties waive any right to a jury trial.
Statute of limitations. Any claim arising under this Agreement must be brought within one (1) year after the cause of action accrues, or it is permanently barred.
To the extent arbitration is found unenforceable (including in EU jurisdictions where mandatory arbitration may not be enforceable against consumers), disputes shall be resolved exclusively in the state and federal courts located in New Castle County, Delaware.
17. Assignment
Banche Labs may assign this Agreement without your consent. You may not assign or transfer this Agreement, or any rights or obligations under it, without prior written consent from Banche Labs. Any unauthorized assignment is void.
18. Contact
If you have questions about this Agreement, contact us at:
Banche Labs, Inc. legal@chosen.ad